Where there is controversy, there is cash.
The Corner Club bar in Moscow, hometown of the Idaho Vandals, has started selling "Nasty Inebriated" T-shirts after Boise State president Bob Kustra ripped the University of Idaho and its fans last week.
"We are pleased with the demand so far," owner Marc Trivelpiece wrote in an email to the Idaho Statesman.
Kustra told the editorial board of the Statesman last week that he was in favor of ending the 40-year-old series between the Broncos and Vandals. Playing in Moscow, he said, was simply beneath the Broncos.
"It's a culture that is nasty, inebriated and civilly doesn't give our fans the respect that any fan should expect when visiting an away team," he said.
While Western Athletic Conference commissioner Karl Benson, governor Brad Little, Idaho president M. Duane Nellis and Moscow mayor Nancy Chaney have all weighed in on Kustra's comments, nobody is cashing in like Trivelpiece. Orders for the $20 T-shirts are piling up and he has even promised a T-shirt to former Vandal Mark Schlereth, now of ESPN fame.
There is only one game is left in the series — Nov. 12 in Moscow.